Creating Powerfull brands (Record no. 94)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00581nam a2200217 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000094 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChCU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230204155816.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s2012 auk b 003 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781856178495 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-ChCU |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827/C514c |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chenatonny, Leslie De. |
| Numeration | Mcdonald,Malcolm |
| 245 00 - TITLE STATEMENT | |
| Title | Creating Powerfull brands |
| Statement of responsibility, etc. | Leslie De Chenatonny &Malcolm Mcdonald |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Routledge |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 483p |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | product management, Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Chittagong University Library | Chittagong University Library | Staff Office | 07/22/2014 | 658.827/C514c | 279790 | 07/22/2014 | 1 | 07/22/2014 | Books | |||||
| Dewey Decimal Classification | Chittagong University Library | Chittagong University Library | Staff Office | 07/22/2014 | 658.827/C514c | 279791 | 07/22/2014 | 2 | 07/22/2014 | Books | |||||
| Dewey Decimal Classification | Chittagong University Library | Chittagong University Library | Staff Office | 07/22/2014 | 658.827/C514c | 279792 | 07/22/2014 | 3 | 07/22/2014 | Books |