| 000 | 00538nam a2200217 454500 | ||
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| 001 | 056835 | ||
| 003 | BD-ChCU | ||
| 008 | Eng | ||
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| 040 |
_aDLC _cDLC _dBD-ChCU |
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| 082 | 0 | 0 | _a658.8/P455b |
| 100 | 1 |
_aPerreault, William D _bMcCarthy, E. Jerome |
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| 245 | 1 | 0 |
_aBasic marketing : _bA global-managerial approach |
| 250 | _a14th | ||
| 260 |
_aNew Delhi _bTata Mc Graw Hill _c2002 |
||
| 300 | _axxxii, 843 | ||
| 504 | _aIncludes | ||
| 650 | 0 |
_aMarketing _bManagement |
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| 700 | 1 | _ax | |
| 942 |
_2ddc _cBK |
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_c56835 _d56835 |
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