Greenberg, Paul. CRM at the speed of light : social CRM strategies, tools and techniques for engaging your customers. Paul Greenberg. - 4th ed - New Delhi Tata McGraw-Hill Education 2010 - xxvi, 662pg. Includes index and bibliography. ISBN: 978 0 07 070252 3 Subjects--Topical Terms: Customer relations - Management Electronic Commerce Dewey Class. No.: 658.821/G826c