TY - BOOK AU - Anderson,Alan R. AU - TI - Strategic Marketing for non-profit organizations. SN - 978 93 325 4951 7 U1 - 658.8/A PY - 0000///The Harvill press. PY - 1984/// CY - London KW - Strategic Marketing KW - Marketing. N1 - Includes index(P459-470) and bibliography. ER -