TY  - BOOK
AU  - x, x
AU  - Suresh,K
TI  - Effective sales promotions: Views and experiences
SN  - 8178815397
U1  - 658.82/E27 
PY  - 2005///
CY  - Hyderabad
PB  - ICFAI university press
KW  - Sales promotion
KW  - Marketing
N1  - Includes
ER  -