TY  - BOOK
AU  - Cooper,Donald R, Schindler, Pamelas
AU  - x
TI  - Marketing research: Concept and cases
SN  - 0070600910
U1  - 658.83/C776m 
PY  - 2006///
CY  - New Delhi
PB  - Tata McGraw-Hill
KW  - Marketing-Research
KW  - Marketing
N1  - Includes
ER  -