Weinrauch, J. Donald.  Piland, William E. <br/><br/>
Applied marketing principles  x 

 - x 
 - Englewood Cliffs  Prentice - Hall  1979 
 - xi, 432 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>013411036 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/W424a