TY  - BOOK
AU  - Giannini,Gaetan T.
AU  - 
TI  - Marketing public relations: 
SN  - 978 81 317 6331 5
U1  - 659.296588/G433m 
PY  - 0000///Dorling Kindersley
PY  - 2010///
CY  - New Delhi
KW  - Public relations
KW  - Marketing
N1  - Includes index(p.279-291) bibliog and Glossary
ER  -