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RElationship marketing : exploring relational strategies in marketing /

Egan, John

RElationship marketing : exploring relational strategies in marketing / John Egan - 4 ed - Harlow ( England): pearson 2011 - 300 pag 22 cm.

Glossary: p.291 Index :p.213-300

ISBN: 978-0-273-73778-0

Subjects--Topical Terms:
RElationship marketing

Dewey Class. No.: 658.812 E 28 r

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