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Consumer behavior.

Schiffman, Leon G. Wisenbhit, Joseph.

Consumer behavior. Leon G. Schiffman - 12th ed. - Delhi Pearson Education 2019 - xxvii, 670pg

Includes index and bibliography.

ISBN: 9789353069834

Subjects--Topical Terms:
Consumer behavior Consumer behavior

Dewey Class. No.: 658.8342/S333c

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